AI agent for estate agencies

AI Agent For Estate Agencies

An AI agent answers on WhatsApp, on the website and in the window display, reads the catalogue in real time and does the qualifying before the conversation reaches a consultant. It also works the hours the office is closed, which is when part of the leads arrive.

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The problem

Where AI helps Real Estate

The lead arrives after hours and waits until morning

In a lead generation campaign we followed, 30% of first contacts arrived outside office hours. The one that came in at 21:09 waited 16 hours for a first reply. In that window, someone looking for a house has already contacted three other listings.

The conversation stalls and nobody notices

A conversation in qualification stopped halfway and sat for ten hours with no reply. There was no error, no alert and no complaining customer. Without watching for stalled conversations, the failure shows up when the lead has already given up.

The portal and the CRM do not call the same area the same name

In property CRMs, the district field returns Faro for the whole Algarve. Someone filtering by Faro on the portal sees flats; someone asking the agent whether there is a flat in Faro is told there are none. Both answers are correct and they contradict each other.

The same ten questions, all day

Price, floor area, number of bedrooms, energy certificate, whether you take part exchange, when they can visit. The consultant answers this between viewings, and it is what stops them preparing the ones that matter.

Replying first is what decides most of these leads, and an AI agent that qualifies the lead is the shortest route to it. The agent does not replace the consultant: it filters what comes in, so the conversation arrives with property type, area, budget and condition already established.

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The solution

How MAIS AI works with Real Estate

Artificial intelligence built around how your sector actually works. Not generic technology, but AI applied to the real problems of real estate.

AI agent on WhatsApp

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Replies to the enquiry in seconds, at any hour. Establishes property type, area, budget and timing, sends the listings that fit, and hands over to the consultant when there is real intent. Escalates to a person when the question falls outside its scope.

Voice agent in the window and on the phone

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Handles whoever reaches the window display after hours and whoever calls with nobody free. Reads the catalogue, shows properties on screen and collects the contact with explicit consent.

CRM connection and conversation watch

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Reads the catalogue in real time, writes the lead into the CRM, and gives you a panel with the state of every conversation. A conversation stalled for more than ten minutes raises an alert instead of waiting to be noticed.

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Real case

An estate agency in the Algarve starts replying to the lead in seconds, at any hour

An Algarve agency generating leads through paid ads. Leads arrived with name, phone number and municipality, and the first contact depended on somebody being free to make it. Today the contact goes out as soon as the lead arrives, and the agent runs the qualification until it has property type, area and condition before handing over to the team.

Before MAIS AI

  • ✕ Leads piling up waiting for a first contact
  • ✕ 30% of leads arrived outside office hours
  • ✕ The longest wait recorded was 16 hours
  • ✕ A stalled conversation was only noticed by chance

After MAIS AI

  • First contact in seconds, at any hour of the day
  • Qualified by property type, area and condition before reaching the consultant
  • Automatic alert when a conversation stalls for more than ten minutes
  • State and history of every lead on one panel
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Results

What Real Estate can expect

30%
of leads arrived after hours

Measured across 55 real leads from a property campaign. These were the ones left waiting for the next morning.

16h
was the longest wait recorded

A lead that arrived at 21:09 only got an answer the following day. With the agent, first contact goes out in seconds.

10 min
until a stalled conversation raises an alert

A normal reply cycle takes about half a minute, so ten minutes stalled is an anomaly rather than traffic.

Frequently asked questions

Questions about AI for Real Estate

Can the agent show properties from our catalogue? +
Yes. It reads the CRM catalogue in real time and answers by property type, area and price, with the listings that fit. It does not work from a copy, so a property that sells stops appearing.
Does it integrate with eGO? +
Yes, through the eGO Website API. One note that catches everyone who integrates with it: the District field returns Faro for the whole Algarve, because that is the district. The search has to go from parish to municipality and only then to district, and say so when the result is no longer the area the person asked about.
What if the enquirer would rather talk to a person? +
The agent hands over when the request is explicit, when it detects clear buying intent, and also when the question falls outside property. The consultant receives the conversation with the qualification already done.
How do we know no conversation is forgotten? +
A watchdog checks every fifteen minutes for conversations stalled for more than ten, and alerts the team. It alerts, it does not reply: a person decides whether to pick it back up.
Does it work for small agencies? +
Yes. What decides the return is the volume of leads and the number of channels, not the number of consultants. With two consultants and paid lead generation, automatic first contact already pays for itself.
What does it cost? +
It depends on lead volume, channels and CRM integrations. The 30 minute assessment is free and exists to look at the case and put a number to it.

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